Scratch card games seem to be a particular focus for SpinOro. Why is that?
At SpinOro, we've been excelling in the niche of scratch card games for over a decade now. For many years, we were the sole provider of scratch games to all our partners. Recognising that players seek variety and a break from traditional casino offerings, we aimed to create a comprehensive gaming environment where they can experience a different level of excitement. It turns out that the virtual 'scratching' (and revealing potential wins) adds an interactive element that really resonates with our audience.
What’s interesting is that the idea was inspired by traditional lottery tickets and funny enough, today we are partnering with some of the biggest lotteries in the world, such as the Lithuanian National Lottery. Our collaboration with them is a perfect example that showcases our dedication to providing top-tier gaming experiences globally.
We've evolved this genre by infusing it with unique bonus games, captivating storylines and eye-catching graphics. This approach has not only engaged our existing audience but also attracted new players, effectively matching the appeal of our popular slot games.
We stay true to the scratch card experience while spicing it up with digital innovations to make it a unique experience for the players
Usually, scratch card games are associated with physical lotteries. How do you make your online offerings appealing?
Our approach to online scratch cards is to blend the traditional lottery feel with the excitement of digital gaming. By enhancing the scratch card experience with animated bonuses, interactive features and engaging storylines, we create a more immersive experience than physical cards can offer.
For instance, we all remember the thrill and anticipation of revealing the card part by part to find if this is the time you will hit it big. But no physical card can launch a wheel of luck that spins and creates an extra layer of sweet tension before the win. We stay true to the scratch card experience while spicing it up with digital innovations to make it a unique experience for the players.
In what way is SpinOro looking to elevate the player experience?
At SpinOro, enhancing the player experience is about constant innovation and understanding our players' preferences. We're always experimenting with new game mechanisms and features. This includes introducing scratch cards with varying win options, incorporating elements like wilds and multipliers, and designing unique game flows. Our goal is to keep our offerings exciting and fresh, ensuring that even the most seasoned players find something new and engaging in our games.
How does SpinOro make its products stand out in such a competitive market?
First of all, there are not many game studios in the industry developing such types of games, so this alone puts us a step ahead of the others. Our games are another way to satisfy the users' need for instant thrills. They bring a retro vibe to the mix but are also a modern blend of graphics, themes and user-friendly interfaces.
Another important and maybe obvious comment – we simply make scratch cards that work. Our games stand out with their fun atmosphere, extra features and investment in player experience. We almost never make a simple 3x3 game and we rarely clone an old one. We try to create an interesting and fun experience in each game by adding new mechanics, bonuses and characters. Ones that would also be intriguing even for us to play. Recently, we have added a progressive Jackpot to our Scratch games, which is quite a game changer.
In terms of trends, we're observing a growing interest in games that offer a blend of instant win and extended play
Can you tell us what innovations SpinOro is currently working on for 2024?
For 2024, we're focusing on expanding our scratch game portfolio with deeper, longer and more engaging game flows targeted at lottery players. We're also experimenting with new game mechanics that blend elements from both scratch and slot games. These unique combinations will offer novel gaming experiences to our players. I can also reveal that we're looking to enhance the features of our progressive jackpots, creating more excitement and bigger wins.
In terms of trends, we're observing a growing interest in games that offer a blend of instant win and extended play and we're crafting our new ‘gems’ to meet this demand.
Our strategic focus on casino gaming, coupled with a commitment to delivering unparalleled scratch card experiences, has positioned the SpinOro brand as a major player in the online gambling industry. Additionally, we have exciting collaborations in the pipeline that will bring fresh and thrilling content to our players. Stay tuned for some groundbreaking developments in the world of SpinOro gaming!
