Meridian Gaming will benefit from Relax’s in-house catalogue and will also gain access to the content available from Relax’s studio partners, of which there are over 50. In total, Relax offers its partners more than 3,000 online casino games alongside a large collection of content aggregated through its Silver Bullet and Powered By Relax partnership programmes.
Nadiya Attard, Relax Gaming CCO, commented: “We’re delighted to make our first appearance in the Serbian market with Meridian Gaming. The operator boasts an impressive reach across three continents and this deal gives us a real boost as we look to make a statement in this region.
"This is the ideal move to ensure we continue to drive differentiation on the global stage and we look forward to a long and positive relationship with Meridian to ensure we both accomplish that.”
Meridian provides products and services to players within 15 jurisdictions as well as in around 1,000 shops worldwide. Through its marketing campaign, the operator group expects to build on its expansion plans, with licences currently held across multiple European markets, including Malta, Belgium and the Balkans.
Milan Djurmez, Meridian Gaming Head of Online Casino, said: “Relax’s innovative slot offering brings immersive and engaging products to a wide range of players, and we’re delighted to say that will include our own customers as a result of this deal. We are extremely excited to see how our customers react to having all these new, ground-breaking titles at their fingertips.”
