Published
OnlineLand-BasedCasinoMarketingIndustry

MGM Rewards launches Las Vegas scavenger hunt

MGM Resorts’ reimagined loyalty programme has organised a Strip-wide scavenger hunt in Las Vegas, taking place from now through 11 July.

mgm rewards las vegas gambling insider web image
Listen To Article

MGM Rewards has kicked off “The Wild Wild Quest,” a so-called “over-the-top scavenger hunt” in which participants will search for hidden QR codes across the Las Vegas Strip.

When found and scanned, these QR codes will lead participants to a webpage where they can enter a sweepstakes for the chance to win one of 100 prizes.

Among these is a so-called “grand prize” that includes a trip to Las Vegas via private jet, accompanied by R&B singer Usher.

Winners of the grand prize will also receive a three-night stay at Aria Sky Suites in a Strip-view penthouse, two VIP tickets to see Usher’s new show at Dolby Live and $15,000 in cash, among other rewards.

Other prizes available include the “MLB World Series Package” and “Big Game 2023 Package,” whose winners will receive two tickets to this year’s World Series game one and two tickets to next year’s Super Bowl respectively.

MGM Resorts’ nine properties across the Strip will play host to QR codes: Bellagio, Aria, MGM Grand, Mandalay Bay, Park MGM, The Mirage, New York-New York, Luxor and Excalibur. Signs located at each venue will offer clues as to the location of on-site QR codes.

For anyone not visiting Vegas, codes will also be hidden in an MGM Rewards TV spot airing nationwide and online. People can also enter by mail. No one person may have more than six sweepstakes entries.

Premium+ Connections
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
 
Premium
 
Premium
 
Premium
 
Premium Connections
Consultancy
Executive Profiles
Live! Casino & Hotel Maryland
Mohegan
Mohegan Inspire
DraftKings
Follow Us

Company profile: Growe Partners

Dominate the Sports Betting Affiliate Arena with Growe Partn...

Company profile: GR8 Tech

The sportsbook provider discusses turning sportsbooks into a...

Analysing sports betting data from the African Cup of Nations 2024

Sports betting supplier Betby provides Gambling Insider with...

LiveScore Group: Football’s changing relationship with fans

Gambling Insider delves deeper into LiveScore’s Evolution...