CT Interactive, an online game supplier, has expanded its presence in the iGaming industry through a partnership with Magicbet.
As a result, Magicbet's customers now have access to CT Interactive's games.
Milena Tsankarska, Head of Business Development EMEA at CT Interactive, expressed her enthusiasm, stating: "We are delighted to have our content live with Magicbet. We would like to welcome them to our growing customer base in Bulgaria and look forward to deepening our partnership with them."
This collaboration increases CT Interactive's foothold in the Bulgarian market, as they've been expanding their portfolio to cater to the local audience.
Magicbet, a land-based gaming provider, recently ventured into the online casino space.
Kiril Kirilov, CRM at CT Interactive, mentioned: "Magicbet is a company with more than 30 years of experience in the land-based gaming industry. Recently they opened their online casino, and we are really proud that they chose us as a partner."
Plamen Dzhedzhev, CEO at Magicbet, shared his perspective on the partnership, saying: "When starting an online casino, you have to make sure that you will work with the best suppliers in the industry – CT Interactive is one of them. That is why we are sure that we will succeed."
CT Interactive's goal to expand its reach is evident in several recent partnerships and distribution deals. The company entered into an exclusive distribution deal with Wplay, an online gaming platform in the Latin American gaming market. This move aimed to focus on the Colombian market and increase its presence in the LatAm region.
In another move, CT Interactive partnered with iGaming Deck powered by iGP, presenting opportunities in Asia and Latin America. CT Interactive also collaborated with Vivelo24, extending its presence in the Mexican-facing online casino and racebook market.