GeoComply has shared data insights on in-stadium online betting during the 2023-24 NFL season and provided an overview of overall online betting activity for the NFL playoffs.
Since the NFL Playoffs commenced, GeoComply has reported a 24% increase in geolocation transactions and a 12% rise in active user accounts compared to the previous season.
During the recent conference championship games, there was a notable surge, with a 35% increase in geolocation transactions and a 13% increase in active user accounts compared to the same stage in the previous season.
Analysing the entire 2023-24 NFL regular season, Paycor Stadium, hosting the Cincinnati Bengals, led in on-site geolocation transactions with an average of 67,000 transactions per game.
State Farm Stadium (Arizona Cardinals) and Lincoln Financial Field (Philadelphia Eagles) followed with averages of 64,000 and 61,000 transactions per game.
Regarding new accounts created for online sports betting during the regular season, fans at FedEx Field created the most, with an average of 695 new accounts per game. MetLife Stadium and Paycor Stadium ranked second and third, with averages of 438 and 374 new accounts per game.
This data follows GeoComply's previous records during Super Bowl LVII weekend in February 2023. The company conducted a record-breaking 100 million geolocation checks across 23 US states and the District of Columbia. This represented a 25% increase from the previous year, signalling a heightened interest in legal sports betting during major events.
Additionally, over 100,000 geolocation checks were identified in and around State Farm Stadium during the Super Bowl weekend. Ohio, a recently regulated state, joined the top five states ranked by geolocation transactions.
GeoComply's cybersecurity efforts were highlighted, as the company thwarted over 140,000 fraud attempts in the week leading up to Super Bowl LVII.
In October 2023, GeoComply secured approval of its Core for Authentication product by the New Jersey Division of Gaming Enforcement (NJDGE), aiming to enhance the Know Your Customer (KYC) process on the Prophet Exchange platform.
