Betfred USA aims to boost measures through partnership with US Integrity

The collaboration focuses on preventing student-athletes, coaches and staff from engaging in prohibited sports wagering activities.

Betfred USA
Listen To Article

Betfred USA aims to solidify its commitment to integrity and regulatory compliance through a partnership with US Integrity, a move designed to leverage monitoring software and tools to improve in these areas. 

A key component of this partnership is the utilisation of ProhiBet, a technology designed to ensure the compliance of student-athletes, coaches and administrative staff with the intricate state regulations governing sports betting activities. 

Kresimir Spajic, CEO of Betfred USA, stated: “Through our renewed partnership with US Integrity, strengthened by the integration of ProhiBet technology, we reaffirm our unwavering commitment to integrity and compliance by providing a secure and transparent system that aligns seamlessly with the regulatory framework surrounding sports betting.”

Matt Heap, Managing Director of ProhiBet, added: “We are thrilled to partner with Betfred - the combination of ProhiBet's state-of-the-art encrypted data transfer system and Betfred’s dedication to upholding the integrity of sports will undoubtedly enhance the transparency and trustworthiness of current and future prohibited bettors.”

Betfred's collaboration with US Integrity and ProhiBet reflects a comprehensive approach to legal sports betting and tackling prohibited bettors. 

ProhiBet has previously partnered with other large companies to offer similar services. In 2023, for example, ProhiBet collaborated with the UFC to clamp down on fighters and staff from betting.

The UFC is also partnered with US Integrity, which serves as the official betting integrity service for all UFC events, including the Dana White Contender series.

Premium+ Connections
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
 
Premium
 
Premium
 
Premium Connections
Consultancy
Executive Profiles
Soft2Bet
Scientific Games
Digitain Malta
Follow Us

Facing Facts: Q3 2024 analysis

Gambling Insider takes a look at the Q3 results of operators...

Taking stock: The final count of 2024

Gambling Insider tracks operator and supplier prices of some...

CEO Special: Flutter CEO Peter Jackson – Playing to win

As the biggest publicly traded operator in gambling meets th...

CEO Special: Holland Casino CEO Petra de Ruiter – High flier

Petra de Ruiter, Holland Casino CEO, speaks to Gambling Insi...

A welcome from your host

A message from the Founder of the Global Gaming Awards and G...

From the event manager

A message from the Event Manager of the Global Gaming Awards...

From the Awards adjudicator

KPMG in the Crown Dependencies is the official voting adjudi...

The process

The Global Gaming Awards have deservingly earned the reputat...