MGM GVC joint venture secures Sportradar data deal

By Matthew Enderby

MGM GVC Interactive, the joint venture between MGM Resorts International and GVC Holdings, has announced Sportradar as its exclusive supplier of sports betting data.

The agreement covers a range of pre-match and live betting services, along with live match trackers of data from the US leagues to which Sportradar holds distribution rights.

Neale Deeley, VP Gaming Sales at Sportradar, said: "MGM and GVC are leaders in the sports betting landscape, and we are proud to be their provider for US sports data.

"We have been preparing for the opening of the US market for some time now with an across the board ramp up of our US sports betting offering and we are delighted with this endorsement from MGM and GVC that all the hard work is delivering what world class betting operators are looking for."

MGM GVC Interactive was formed in July to engage in opportunities opened when the Supreme Court overturned the Professional and Amateur Sports Protection Act.    

Adam Greenblatt, recently appointed MGM GVC Interactive CEO, said: "We have a clear and simple objective; to provide our US customers with the best and broadest range of betting products in the market.

"Sportradar is a great partner to help us get there, enabling us to offer a huge spectrum of US sports events while leveraging off our global portfolio."


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