As part of the partnership with N1 Partners Group, several of the company's casino brands will leverage the SOFTSWISS Jackpot Aggregator to participate in the cross-brand jackpot campaign. The global jackpot pool will be progressive. This means that funds are contributed by several casinos within a single owner, allowing for greater reach and audience engagement. In this case, by playing in one casino, any bettor can win a larger jackpot generated by the bets of all the casinos.
One of the benefits of the global jackpot is the ability for operators to scale the jackpot campaign by letting players from multiple brands take part in a single campaign. The Global Jackpot rules allow bets to be placed in different currencies – a multicurrency jackpot. The multicurrency will enable players from different regions to participate in jackpots, which will increase the number of bets and raise player interest.
Aliaksei Douhin, Product Manager at the SOFTSWISS Jackpot Aggregator, comments: “The partnership between SOFTSWISS and N1 Partners Group is reaching a new level, and I am excited to see how our product contributes to our client's business. It is symbolic that N1 Partners Group was the first company to integrate the Jackpot Aggregator and is now also the first one to launch the Global Jackpot. In developing the Global Jackpot, our team applied new functionality: client game categories and multicurrency, making it much easier to operate with player groups and expand the audience of participants. We see great prospects in the development of the Jackpot Aggregator and new opportunities for our partners. We are always happy to help take full advantage of the SOFTSWISS Jackpot Aggregator!”
"We are continuing our collaboration with SOFTSWISS on organising comprehensive jackpot promotions. It has resulted in connecting another N1 Partners Group project to the multi-module solution. It is worth noting that connecting our online casinos to the Jackpot Aggregator has a positive impact on the number of bets and the duration of gaming activity on the company's projects," notes Yaroslav Laptev, Chief Product Officer of N1 Partners Group.
