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Matchbook and EveryMatrix sign new software partnership

EveryMatrix and Matchbook have signed a new deal that will have EveryMatrix provide four of its engine software solutions to the UK casino brand.

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EveryMatrix has entered into a multi-year deal with Matchbook, which will see it supply its CasinoEngine platform and BonusEngine tech to the latter.

As part of the agreement, Matchbook will also incorporate EveryMatrix’s JackpotEngine and BonusEngine, with the aim of boosting its gaming arm.  

Stian Enger Pettersen, Head of CasinoEngine at EveryMatrix, said: “We’ve long admired Matchbook as one of the standout brands in the UK, so we’re delighted to be working with them to accelerate their casino business and take it to new heights through the power and possibilities of CasinoEngine and BonusEngine.”

Meanwhile, Malcolm Graham, CEO of Matchbook, added: “Our sports product is well recognised as best-in-class and, with our new partnership with EveryMatrix, we fully intend to replicate that success in casino creating the ultimate 21st century player experience with the latest personalised content, bonuses and rewards.

“I’m delighted to have EveryMatrix on board and we’re all looking forward to the journey ahead.”

Recently, EveryMatrix recorded a 188% annual increase in its EBITDA for Q2 2023, with net revenue of €27m ($28.9m).

Furthermore, it also went live with WynnBet in the US, which saw EveryMatrix give WynnBet access to content from its internal studios, including Armadillo Studios, through the company's CasinoEngine iGaming Integration Platform.

Through its own iGaming Integration Platform, CasinoEngine, EveryMatrix has established ties with several operators in the US for in-house game content.

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