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Evoplay broadens reach in Bulgarian market with 8888.bg partnership

Evoplay now focuses on the Bulgarian market after recent expansion efforts in Italy.

Evoplay sets its sight on Bulgarian expansion
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Game development studio Evoplay has increased its footprint in Bulgaria by launching its slot portfolio with Bulgarian operator 8888.bg.

This strategic move aims to introduce Evoplay's suite of games to players in Bulgaria, featuring titles like The Greatest Catch, Hot Volcano and Fruit Super Nova.

Vladimir Malakchi, CCO at Evoplay, stated: "Our new partnership with 8888.bg in Bulgaria is particularly exciting for Evoplay. 8888.bg is a hugely significant brand among bettors and iGaming enthusiasts."

Alexander Lichev, CMO at 8888.bg, added: “We are constantly striving to provide players with a diverse range of game content. This is why the decision to integrate the globally recognised Evoplay game portfolio into our platform was an easy one. We are confident that their titles will be well-received by the local audience and will attract players.”

The collaboration with 8888.bg is the latest in a series of strategic agreements for Evoplay. Notably, the studio recently expanded its presence in the Italian market through a partnership with BetFlag, an Italian platform that now hosts Evoplay’s portfolio of games including Fruit Super Nova, Hot Triple Sevens and Penalty Shoot-out.

Evoplay's European expansion includes collaborations with operators such as Tuko, Scommettendo and Sportbet in Italy. At the launch of the BetFlag partnership, Evoplay’s CCO stated: "Our latest agreement signifies our commitment to expanding our reach across Europe and particularly in the Italian market."

Additionally, Evoplay showcased growth in H1 2023, marked by an 84% increase in gross gaming revenue (GGR) and a 104% rise in betting rounds. Collaborations with partners like Sportingtech, Solverde.pt and 7bet have contributed to an 85% growth in its player base.


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