XLMedia partners with Newsweek for sports betting deal

XLMedia has agreed a new partnership with Newsweek, which will see it provide the latter with exclusive sports betting content. The news brand has over 50 million readers across the US every month, which will now be reached by XLMedia’s Sports Betting Dime brand. Part of the agreement will see XLMedia create sports betting content, as well as manage deals with regulated sportsbook operators. Cody Darwick, Director of Partnership at XLMed...