Ladbrokes advert featuring Iron Man cleared by watchdog

The UK Advertising Standards Authority (ASA) has reversed a ruling which banned a Ladbrokes email advert featuring the comic book hero Iron Man. The bookmaker’s marketing was banned last August amid fears the Marvel character would appeal to children, despite the fact that the email was only sent to people over the age of 18. However, the ASA has now issued a ruling overturning last year’s judgment. Today the ASA said: “We noted that the ...